AI Note-Taking Part 2: Lessons from Five Months of Testing and Refining
Imagine this. A person (or company) has made the decision to join your organization. What happens afterward? Does she get a giant welcome packet that she won’t read? Does the […]
Imagine this. A person (or company) has made the decision to join your organization. What happens afterward? Does she get a giant welcome packet that she won't read? Does the packet contain current or outdated information? Does he get nothing for a few weeks while you process [...]
As the world of work continues to transition from physical to virtual, the same is happening to conferences, trade shows, and meetings. There are platforms to choose, new or different program formats to consider, and on and on. But the biggest question on everyone’s mind [...]
All Spring, one client conference after another was cancelled or rescheduled. A few clients converted their conferences to a series of Zoom meetings. With some states opening up, is there a chance that conferences will come back in the Fall, if not the summer? For organizations that have [...]
There's no question that this COVID-19 pandemic is proving to be a test of leadership. As a CEO of Matrix Group, I have responsibilities to my employees, my clients, my clients' customers, my employees' families, and certainly our own family. Many of you [...]
Over the past couple of weeks, client after client has cancelled meetings, tradeshows and conferences. They're scrambling to find out if they can reschedule events or create an online experience worth good money for. For most of our association clients, their meetings are either in person events or [...]
I blogged recently about the dreaded tech debt. I blogged about how to identify it and describe it. We all know that tech debt sucks!But what do we do about the tech debt we've got and how do we prevent it from [...]
Clients, Partners and Friends, the Matrix Group address is changing. Again. We are imposing upon you, once more, to change your records so that correspondence, checks and everything else arrive at the proper place. Here's the complicated story of how our one move generated three address changes. For 10 years, our address was 2711 [...]
A couple of weeks ago, I did a webinar on Tech Debt with my CTO, Maki Kato, and MatrixMaxx AMS Product Manager, Tanya Kennedy-Luminati, and was also recently featured in an AssociationsNow article on the topic. What exactly is [...]
Your website, social media pages, videos, email newsletters, email campaigns - they're all elements of your digital marketing toolbox. It's the start of a new year. How should your digital marketing change in 2020? I queried my staff and here's what we came up with:
Experiment With a Mix of Short- and Long-Form [...]
[caption id="attachment_6189" align="alignright" width="350"] Joanna in her Jedi hoodie and Maki in a Supreme Leader sweatshirt at the Star Wars Episode IX opening night.[/caption] It's no secret that I'm a huge Star Wars fan. Yeah, sure, maybe there was an episode (or two) that wasn't as great, but by and large, I've loved [...]
