Meeting Success, All Thanks to Data

NAES achieved their big, lofty meeting goals by developing an actionable data-driven marketing strategy.

Matrix Minute

Matrix Group Announces that Northern Virginia Association of Realtors® Wins Progress Sitefinity 2017 Association Website of the Year Award

Apr 18, 2018
Matrix Group is pleased to announce that the Northern Virginia Association of Realtors® (NVAR) website, designed and built by Matrix Group, has been named the 2017 Progress® Sitefinity™ Association Website of the Year.
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Matrix Group Announces Launch of New Website for the U.S. Grains Council

Apr 12, 2018
Matrix Group, a leading digital marketing and consulting agency in the Washington, D.C. area specializing in web, mobile, social, hosting and integrations, recently launched a redesigned website for the U.S. Grains Council (the Council).
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Announcing MatrixMaxx 18.1, the Newest Release

Mar 30, 2018
Matrix Group, a leading digital agency in the Washington DC metro area, announces the release of MatrixMaxx 18.1, the latest version of its association management system (AMS).
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Matrix Group Wins Two AVA Awards

Mar 29, 2018
Matrix Group, a digital agency in the Washington DC area specializing in web design, development, AMS, integration, mobile and e-marketing services, has won two awards from the AVA Digital Awards and for recent web projects.
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MatrixMaxx AMS Announces Integration with the Higher Logic Community Platform

Mar 19, 2018
MatrixMaxx, Matrix Group’s association management system that provides nonprofits and associations with a comprehensive suite of modules to help manage membership, meetings, e-commerce activities, mailing lists and more, announces a new integration with the Higher Logic community platform.
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Matrix Group Launches Interactive Website for the Food Marketing Institute & Nielsen

Feb 20, 2018
Matrix Group, a leading digital marketing and consulting agency in the Washington, D.C. area specializing in web design, development, AMS, integration, branding, mobile and e-marketing services, recently launched an interactive microsite for the Food Marketing Institute (FMI) and Nielsen, which presents this year’s findings from their joint, multi-year research effort on the “Digitally Engaged Food Shopper.”
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Matrix Group Launches New Magazine Website for the CAS Actuarial Review Magazine

Jan 22, 2018
Matrix Group, a leading digital marketing and consulting agency in the Washington DC area specializing in web design, development, AMS, integration, branding, mobile and e-marketing services, recently launched a new magazine website, Actuarial Review, for the Casualty Actuarial Society.
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MatrixMaxx 17.4 is Now Live

Dec 20, 2017
The 17.4 release features a Meeting Attendance Upgrade, allowing users to quickly and easily distinguish between actual attendees vs. “no shows” at their meetings and events and compile reports on this data with even less effort.
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Matrix Group Wins Three MarCom Awards for Recent Projects

Nov 28, 2017
Matrix Group, a digital agency in the Washington DC area specializing in web design, development, AMS, integration, branding, mobile, e-marketing, and consulting services, has won three awards in the 2017 MarCom Awards.
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Matrix Group Wins Two W³ Awards

Nov 07, 2017
Matrix Group, a digital agency in the Washington DC area specializing in web design, development, AMS, integration, mobile and e-marketing services, has won two silver awards from the 12th Annual W³ Awards for recent web projects.
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Matrix Group Releases MatrixMaxx 17.3

Sep 29, 2017
Matrix Group, a leading digital agency in the Washington DC metro area, announces the release of MatrixMaxx 17.3, the latest version of its association management system (AMS).
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Matrix Group Launches New Equipment Leasing & Finance Foundation Website

Sep 07, 2017
Matrix Group, a digital agency in the Washington DC area specializing in web design, mobile and e-marketing services, development, AMS, integration, and branding recently launched a new website for the Equipment Leasing & Finance Foundation.
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Matrix Group Launches New Convention Site for the Northern Virginia Association of Realtors®

Aug 28, 2017
Matrix Group, a digital agency in the Washington DC area specializing in web design, development, AMS, integration, branding, mobile and e-marketing services, recently launched a Convention website for the Northern Virginia Association of Realtors® (NVAR).
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Matrix Group Wins Three dotCOMM Awards

Aug 22, 2017
Matrix Group, a digital agency in the Washington DC area specializing in web design, development, AMS, integration, mobile and e-marketing services, has won three awards from the 2017 dotCOMM Awards.
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What Do I Need to Do to Become GDPR Compliant?

Guest post by Tanya Kennedy Luminati, MatrixMaxx Product Manager What are the next steps once you know what GDPR is? Officially start your security/compliance/privacy efforts This is your first step: Read about GDPR on the Matrix Group blog, and start to learn more. Track any efforts  Team meetings, staff meetings, webinars, research, actions. It is […] The post What Do I Need to Do to Become GDPR Compliant? appeared first on The MatriX Files. Full Story

What is GDPR and What Does it Mean for My Organization?

Guest post by Tanya Kennedy Luminati, MatrixMaxx Product Manager There is a new acronym taking the world by storm right now: GDPR If you’re in Europe, you’ve probably heard of this. If you’re here in the United States, you may not have heard it … yet. But the concepts of Privacy and Security that it […] The post What is GDPR and What Does it Mean for My Organization? appeared first on The MatriX Files. Full Story

The Life Changing Magic of Tidying Your Website: Part I

Last year, my husband and I read Marie Kondo’s “The Life-Changing Magic of Tidying Up: The Japanese Art of Decluttering and Organizing.“ To say this book was life changing isn’t an exaggeration. Besieged by clutter, we went about decluttering our books, clothes, papers, kitchen accessories, and on and on. We gave away over 1,000 books, I […] The post The Life Changing Magic of Tidying Your Website: Part I appeared first on The MatriX Files. Full Story

How to Make Your First Day Back at Work Productive After a Vacation or Leave of Absence

I used to dread my first day back in the office after vacation. After being away for a week or two (or more when I had my sons), I did not look forward to coming back and being buried in emails and getting caught by surprise by someone who needed my urgent attention. But not […] The post How to Make Your First Day Back at Work Productive After a Vacation or Leave of Absence appeared first on The MatriX Files. Full Story

A Good Site Search Requires an Investment of Time and Money

I hear this a lot from prospects: Our website search sucks! It seems many organizations are in pain with search. Here’s the thing: a good site search requires an investment of time and money. This investment can be substantial and I think it’s worth it. In many ways, Google has spoiled us. Google is a free, […] The post A Good Site Search Requires an Investment of Time and Money appeared first on The MatriX Files. Full Story

A New CMS Won’t Fix Your Broken Web Strategy

I read a lot of RFPs (Requests For Proposals) for website redesigns, and I sit through a lot of demos and presentations. What strikes me is the number of projects where the focus is on the content management system, and not the goals and strategy of the project. Why do we have such an obsession with […] The post A New CMS Won’t Fix Your Broken Web Strategy appeared first on The MatriX Files. Full Story

The One Thing You Can Do Now to Protect Your Website From Hackers – Create a Strong Password

A couple of weeks ago, there was a lot of news about a massive brute force attack against WordPress sites to install Minero Miner, Minero is a javascript Crypto miner. The attack used information from the site, like the domain name, common logins and common passwords, to try and gain access to the site. Let […] The post The One Thing You Can Do Now to Protect Your Website From Hackers – Create a Strong Password appeared first on The MatriX Files. Full Story

Getting Started with eLearning and How Mobile is Transforming Professional Development

At the ASAE (American Society of Association Executives) Tech Conference last week, I attended a terrific session called “Anytime, Anywhere eLearning: How Mobile Transforms Education.” Wendy Rath and Mary Rehm of PRMIA (Professional Risk Managers’ International Association), as well as Ken Parker from NextThought, did a terrific job of articulating PRMIA’s eLearning journey.   Background on PRMIA […] The post Getting Started with eLearning and How Mobile is Transforming Professional Development appeared first on The MatriX Files. Full Story

Lessons from a CIO on Work, Senior Staff Engagement and the Permission-Based Economy

At AMS Fest a couple of weeks ago, I got a chance to sit down with Reggie Henry, Chief Information and Engagement Officer at the American Society of Association Executives (ASAE). I always ask Reggie “what’s new?” and “what are you thinking about?” Reggie *never* fails to impress me his insights and curiosity. Here are […] The post Lessons from a CIO on Work, Senior Staff Engagement and the Permission-Based Economy appeared first on The MatriX Files. Full Story