Tag: Content Strategy

Latest blog post

New Year’s Resolutions For Your Website in 2024

If you’ve attended any of my webinars or follow this blog, you know that I advocate strongly against posting the same updates and information across different communications channels. I think […]

Does Your Website Need an Attitude?
Posted on April 13, 2011
Matrix Group recently had the pleasure of helping the Outdoor Foundation launch a new website for one of its initiatives — Outdoor Nation (ON). Outdoor Nation believes the world would […]
Blogging Best Practices – Part Two
Posted on July 28, 2010
This week, I’m doing part two of a blog post I started last week on Blogging Best Practices. This post is inspired by a webinar that I conducted with my […]
Blogging Best Practices – Part One
Posted on July 21, 2010
A couple of months ago, I had the pleasure of conducting a webinar on Blogging Best Practices with my friend, blogger and activist Shaun Dakin, Director of Business Development at […]
Are You Ready to Ditch Your Paper Subscriptions?
Posted on May 27, 2010
More and more of my clients are making the decision to eliminate their print magazines and newsletters. They’re choosing digital versions of their publications over print to eliminate printing and […]
Accession Point Blog
Posted on December 4, 2009
Matrix Group worked with Accession Point to design and launch a blog for CEO Jill Stelfox. As a recognized consultant, Stelfox wanted a platform to share her blunt insight on […]