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Celebrating 25 Years of Innovation and Impact: Reflecting on Our Journey

A couple of weeks ago, I did a webinar on Tech Debt with my CTO, Maki Kato, and MatrixMaxx AMS Product Manager, Tanya Kennedy-Luminati, and was also recently featured in […]

Top 5 Web Design Trends for 2020
Posted on January 7, 2020
Guest post by Alex Pineda, Matrix Group Creative Director New year, new possibilities, especially in web design. With technology advancing at an unprecedented rate, design possibilities seem limitless in the […]
How Your Digital Marketing Should Change in 2020
Posted on January 2, 2020
Your website, social media pages, videos, email newsletters, email campaigns – they’re all elements of your digital marketing toolbox. It’s the start of a new year. How should your digital […]
Leadership Lessons From Star Wars
Posted on December 20, 2019
It’s no secret that I’m a huge Star Wars fan. Yeah, sure, maybe there was an episode (or two) that wasn’t as great, but by and large, I’ve loved everything […]
5 Reasons NOT to Rebrand Your Organization
Posted on November 20, 2019
In my last blog post, I discussed the 7 good reasons to rebrand your organization. But when does it NOT make sense to rebrand? Here’s what my friend Jane Barwis, CEO […]
7 Reasons to Rebrand Your Organization
Posted on November 8, 2019
A brand is not a logo. A brand is not an identity. A brand is not a product. A brand is a person’s gut feeling about a product, service or […]
Don’t Reuse Passwords Already!
Posted on September 25, 2019
A couple of weeks ago, we had a security alert at the office. A client had called to say that a member reported a breach of the association’s website. Employees […]