Does Facebook Have Staying Power?
Posted on May 16, 2012
Everywhere I turn, I’m hearing about Facebook’s IPO on Friday. The media, economists, pundits and the public are speculating about stock price, total valuation, and on and on. And of […]Tag: Strategy
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The End of Expertise and How Associations Must Adapt
Everywhere I turn, I’m hearing about Facebook’s IPO on Friday. The media, economists, pundits and the public are speculating about stock price, total valuation, and on and on. And of […]
Your New Website Isn’t Done, It Probably Needs Tweaking
Posted on January 11, 2012
My family moved into our new house last July and guess what? We’re not done with the unpacking and decorating. Yes, the new house is worlds better than our old […]
Why Your Organization Needs a Mobile Strategy
Posted on September 22, 2011
During a meeting with other CEOs last month, I noticed that nobody pulled out their laptops; instead, every person with a device was using an iPad. At least two of […]
The Matrix Minute is Born!
Posted on June 8, 2011
Even though Matrix Group has had a YouTube account for years now, we weren’t doing much with it. Well this past week, we finally, fully integrated this platform into our […]
JP Rule #3: Never Let Your Client Make a Mistake
Posted on April 21, 2011
The Matrix Group running team wanted t-shirts for a couple of races this Spring and Summer. We ordered black running shirt with our logo printed using a sublimation process, meaning […]
Give Me a Reason To Give or Join
Posted on March 2, 2011
My husband and I attended my son’s Cub Scout Blue and Gold Banquet earlier this week. At the end of the banquet, a representative from the National Capital Area Council […]
Does Your Organization Have a Groupon Strategy?
Posted on February 18, 2011
It seems everyone is hawking a good deal lately. A couple of people at Matrix Group recently got a 50% off deal from Groupon for a spa treatment. Earlier this […]
Examples of Really Great Donation Pages
Posted on February 9, 2011
Every December, my husband Maki and I sit down and make decisions about our charitable giving. Once we’ve decided on the organizations and amounts, we go online and get everything […]
Why Having a Baby Will Be Good For My Business
Posted on September 9, 2010
I’m having a baby tomorrow (maybe sooner, we’ll see) and then I’ll be home with baby Marcus John. For a few weeks at least, I’ll be dealing with lack of […]
What Happens When Your Facebook Page or Blog Gets More Traffic Than Your Web Site?
Posted on August 26, 2010
Every week, I check out the usage reports for the Matrix Group Web site and blog. I also look closely at the analytics reports from Facebook for our Facebook fan […]