Tweeting While On Vacation
Posted on May 23, 2009
I’m headed out for a short vacation today. Before I left the office, several co-workers asked me if I will be tweeting while I’m out. I had to pause for […]Category: Content Marketing and Social Media
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Using Video to Promote Your Meetings and Conferences
I’m headed out for a short vacation today. Before I left the office, several co-workers asked me if I will be tweeting while I’m out. I had to pause for […]
How I Became a Cool Kid and Why It’s All About the Platform
Posted on May 12, 2009
What do the iPhone, Facebook, Twitter and Google have in common? They have great platforms that have contributed greatly to their success! What’s a platform and why does it matter? […] Don’t Like Facebook? Try Another Social Network!
Posted on May 7, 2009
If Google and Twitter seem to be getting all the press, but they’re not your cup of tea, don’t despair! There is a social network out there for nearly every […]
What We’ve Learned About the New Facebook Pages
Posted on April 21, 2009
The dust is finally settling on the Facebook pages for companies and organizations. The new pages were supposed to go live March 11, but the transition seemed to take a […]
Getting Started with Twitter For Your Organization
Posted on April 15, 2009
Many clients ask me how to get started with social networking. Should they blog, be on Facebook or LinkedIn, or should they start tweeting? For many organizations, I recommend Twitter. […]
Creating a Content Strategy for your Web Site, Blog, Social Networks
Posted on April 13, 2009
In my last blog post, I referenced the content strategy that the marketing team at Matrix Group has developed to keep our Web site and social networking pages fresh and […]
Time Management and Social Networking: How to NOT make social networking a huge time suck
Posted on April 6, 2009
Over the past couple of weeks, I’ve met with clients about their social networking (SN) strategy. A common refrain is this: “Social networking takes too much time. I don’t have […]
The Campaign is Over, but President Obama Still Committed to Social Networking
Posted on March 26, 2009
Candidate Obama ran a great campaign and made amazing use of social networking services to get the word out about his campaign, mobilize supporters, create viral messages, and raise money. […] The Power of the Relationship
Posted on March 19, 2009
I tell my staff (especially Project Managers) to jump at any chance to share a meal with a client, vendor or partner. Why? Because I’m convinced that once you’ve shared […]
iStockphoto Uses Twitter for Customer Service
Posted on March 17, 2009
Click on the image to see a larger version of a screen shot of the Twitter search I used to get info about the iStockphoto site being down. I get […]