Category: Content Marketing and Social Media

Latest blog post

Using Video to Promote Your Meetings and Conferences

It’s been forever since Facebook changed it stream to be divided between Top New and Most Recent and many folks are still scratching their heads wondering what’s what. Here’s why […]

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Turning Facebook Fans into Funds
Posted on December 9, 2010
Last year, Matrix Group decided not to send out printed holiday cards.  Instead, we sent an e-card and donated the money we would have spent on printing and mailing and […]
Will Facebook Survive? And Does It Really Matter?
Posted on August 9, 2010
Last week, I had the pleasure of being a speaker at the Benefits Communications Conference of the International Foundation of Employee Benefit Funds. During the closing session, one of the […]
Blogging Best Practices – Part Two
Posted on July 28, 2010
This week, I’m doing part two of a blog post I started last week on Blogging Best Practices. This post is inspired by a webinar that I conducted with my […]
Blogging Best Practices – Part One
Posted on July 21, 2010
A couple of months ago, I had the pleasure of conducting a webinar on Blogging Best Practices with my friend, blogger and activist Shaun Dakin, Director of Business Development at […]