Category: Blog

Latest blog post

Why Every Association CEO Must Be a Tech CEO

When we moved to our new office in Crysta City, it meant reprinting all of our marketing materials.  While it was simply a matter of updating and reprinting most of […]

The Art and Science of Business Cards
Posted on October 13, 2009
When we moved to our new office in Crysta City, it meant reprinting all of our marketing materials.  While it was simply a matter of updating and reprinting most of […]
Making Sense of the Twitter Speak and Twetiquette
Posted on October 8, 2009
I was at a conference recently where one of the attendees mentioned that although she’s on Twitter, she doesn’t understand half of what’s being said. “What’s a DM?,” she said. […]
Integrating Traditional Marketing with Social Media
Posted on September 29, 2009
I had the pleasure of being part of a panel at today’s Grow Smart Biz conference, sponsored by Network Solutions.  Our topic was “Integrating Traditional Marketing with Social Media.”  Despite […]
Are You a Book Lover? Check Out Google Books!
Posted on September 18, 2009
Google is doing it again.  Google is turning the publishing world upside down with Google Books, currently in beta.  Google Books allows the public to download more than a million […]
Burglars Are Shopping for Victims Online
Posted on September 15, 2009
I’m online a lot and yes, I update my Facebook and Twitter accounts all day long. For some, updating their status on a minute by minute basis is almost a […]
The Myth of Multitasking
Posted on September 10, 2009
Multitasking is everywhere. People are texting while driving, e-mailing during meetings, talking on the phone while walking their kids, tweeting while watching TV and IMing while working. Many people even […]