by Joanna Pineda Posted on November 25, 2008
The National Park Foundation, Flight 93 National Memorial Campaign is an international fund raising capital for the construction of a Flight 93 National Memorial honoring the crew and passengers lost on 9/11 in Somerset County, Pennsylvania.
As a trusted partner for Web design, for the National Park Foundation, turned to Matrix Group to create a direct marketing campaign featuring a commemorative 9/11 Flash video and HTML e-mails for donors. Since the launch of the heart-felt mini flash movie site traffic, donors and time spent on the site has increased tremendously.
When Do Your Customer Journeys Actually Begin? Posted on August 24, 2023
I have two friends who have walked the Camino del Santiago. The friends are Peter Schwartz, who is my business coach, and Gordon Bernhardt, a member of my CEO peer group. Both of them did the French route, which takes you from St Jean Pied de Port to Santiago de Compostela. It's a 500-mile journey that you do on foot over...
Verifiable Credentials: New Technology for Association Membership? Posted on August 17, 2023
Our online identities are, unfortunately, not in our control. The internet was created for communication between computers, but our presence as individuals on the internet is less formally defined. We create online accounts and over time we may forget they exist, if we haven’t already forgotten our passwords. Technology advocates argue that we need an identity layer for the internet. We...
Leadership Lessons from the Martial Arts Posted on June 20, 2023
Google for leadership lessons from the martial arts and you’ll get a jillion posts. Most of them focus on skills you’ll develop from practicing the martial arts. Skills like focus, discipline, respect, confidence, flexibility, etc. I recently did a webinar for UST Education on just this topic BUT my leadership lessons are ones I learned from my master, Master Seung Hum...