Why Every Organization Should Care About Search Engine Optimization (SEO)

by Joanna Pineda Posted on March 18, 2015
Internet search concept Every once in a while, a client or prospect will tell me their organization doesn’t care about search engine optimization (SEO). Why? I get these reasons:
Even if all of this is true, I say that EVERY organization should care about SEO because:
If your website isn’t search-engine friendly because you think SEO doesn’t matter, I hope you’ll think again. Even people who know your organization still rely on Google to find your site and search your site. If Google can’t find your site and can’t index the content properly, you may be losing out on traffic from the very people you think are going directly to your site.

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