No Mobile Strategy? Your Website Could Face a Google Demotion!

Psst, want to know a secret? The world isn’t going mobile, it’s already mobile. Check out just a few statistics. In India, mobile traffic has surpassed desktop traffic. Google reports that 25% of paid search clicks are coming from mobile devices. The Pew Research Center reported this month that 34% of Americans aged 18 and […]

The Personalized, Social Web or Why Your Organization Needs a Social Sharing Strategy

SEO (search engine optimization) changed forever when Google integrated Google+ into its Google search results a few weeks ago. Basically, Google is now personalizing (to a much greater degree than before) its search results, based on the links and +1 recommendations of people in your Google+ network. Check out the example below. I did a […]