Quick Response codes, or QR codes, are web shortcuts that let your customers snap a photo of something that looks like a square bar code and be taken automatically to a web page, video or file. So instead of typing a long URL into their phone or tablet browser, users just access their QR code app and snap a photo.
QR codes were everywhere at the SMACNA convention.
At registration, a QR code took you directly to the SMACNA convention app in the iTunes store.
The signs for the sessions had QR codes that took you directly to the each session’s handout.
Some of the exhibitors had QR codes that took you directly to their website, product video or special offer.
How about you? How is your organization using QR codes at your conferences and tradeshows?
A couple of months ago, I received a late night phone call from my friend Gretchen Steenstra, who is also a Director at DelCor Technology Solutions and Board member of the Association Women Technology Champions (AWTC). Gretchen couldn’t contain herself. She said that the AWTC Board had decided to create a one-time Badass Awards and award it to four women founders...
Over the last year, I noticed an alarming trend popping up in my interviews with CEOs on my podcast, Associations Thrive. CEOs in the healthcare space were worried about nurses and technicians leaving the industry. Michael DiFrisco, Executive Director of the American Academy of Cosmetic Dentistry, surveyed members and found that 52% of accredited members were planning to retire in the...
The holiday season has arrived, and with it comes Matrix Group’s annual techie gift guide—packed with ideas straight from our team! Whether you’re shopping for a gadget-loving coworker, a nature enthusiast, or that one friend who’s always freezing, these staff-approved picks are fun, practical, and sure to bring a smile. Who knows? You might even find a little inspiration for your...
