Leah Monica

Director of Marketing

Favorite Social Media Tool: Hshtags.com

It’s official. Hashtags have taken over. They seem to be everywhere these days – Twitter, Facebook, Instagram, Flickr, Tumblr, Vimeo, Google+, Vine. They’ve even made their way into spoken language, but don’t get me started on that.

You probably know that creating and promoting a hashtag for your annual conference, trade show, or other event is a social media must. It also creates an easy way for you to follow the conversation. Yet, keeping up with all of the posts across many platforms can be exhausting and time consuming. Plus, it can be hard to see the larger conversation when you are looking at each platform individually.

That’s where one of my favorite social media tools, Hshtags.com, comes in handy. Hailed as the “Google of social media”, Hshtags.com aggregates and displays all of the posts, across multiple platforms, that are tagged with your hashtag. Right now, Hshtags.com will pull from Facebook, Twitter, Instagram, Vimeo, Flickr and Tumblr. It’s rumored that they will incorporate Google+ and Vine in the near future.

To see how it works, let’s take a look at what people are saying about the upcoming Super Bowl. Enter the hashtag #superbowl and:

Hshtags

Ta-da! A quick, easy look at the current buzz surrounding the big game.

Another cool feature? Hshtags.com allows you to filter your results based on type of media – text, picture, video – or social media platform.

Hshtags filter

And if you sign up for an account, you can also make lists and save hastags to those lists.

hshtags lists

#WINNING (Sorry, I couldn’t resist…).

What cool social media tools have you discovered recently?

Joanna Pineda

CEO & Chief Troublemaker

Cool Tools: Hubspot’s Marketing Grader

Looking for ways to promote your website or blog better? Try HubSpot’s Marketing Grader.

Marketing Grader is a free service from HubSpot. You type in your website or blog URL + your e-mail address and in under a minute, you get great advice re: your blogging practices, SEO, integration with social media platforms, analytics and mobile friendliness. I asked Marketing Grader to grade TheMatrixFiles.net, which is my corporate blog, and I got recommendations about blogging more often (probably not going to happen), getting more people to share my blog posts on Facebook (I’m doing great on Twitter!), and setting up a mobile stylesheet (in the works!).

Marketing Grader is worth the 5-10 minutes you’ll spend creating and reading the report. It will be up to you to come up with an action plan based on the results.

Let us know about any similar tools that you’ve discovered.