by Joanna Pineda Posted on June 13, 2008
The Direct Selling Association (DSA) is the national trade association of the leading firms that manufacture and distribute goods and services sold directly to consumers. More than 220 companies are members of the association, including many well-known brand names.
For its latest partnership, Matrix Group assisted DSA in implementing a consumer site and a blog. Matrix Group helped DSA analyze its users and audiences which translated to better navigation and information architecture for the new site. The entire Web site and blog are powered by an open-source content management system, implemented by Matrix Group.
Related Articles
AI Note-Taking Part 2: Lessons from Five Months of Testing and Refining Posted on May 1, 2025 A few months ago, we shared how Matrix Group chose Fathom as our AI-powered note-taking app after testing multiple options. It was an exciting step in our AI journey—one that promised to make note taking more accurate and efficient, ensuring that key takeaways didn’t get lost in the shuffle. But as we started using Fathom more regularly, we ran into some...
How We Closed Our Office Sustainably — and Made a Lot of People Happy Posted on April 22, 2025 In honor of Earth Day, I want to share a story about our recent office closing at Matrix Group, and how we tried to do it in the most sustainable, community-minded way possible. Closing our Arlington, VA office was a bittersweet milestone. After years of working fully remotely and knowing that remote work was here to stay for us, it didn’t...
Work 5.0 and the Future of Work at Matrix Group Posted on April 17, 2025 On Monday, March 31st, Matrix Group said goodbye to our office on the 3rd floor of 2611 South Clark Street in Crystal City. We moved into this space in July 2019, a mere nine months before the pandemic began. This new office was light-filled, full of collaborative spaces, decorated with purple splashes and Star Wars toys, and full of the latest...
