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Does Your Website Need Web Push Notifications?

Let’s face it. As marketers, we’re always wondering how to reach more people, get more opens and clicks, drive traffic, and get more conversions. Mobile apps have been terrific at generating visits and conversions because of their ability to send push notifications to users. We’ve all gotten used to the notifications on our phone, as well […]

What Do I Need to Do to Become GDPR Compliant?

Guest post by Tanya Kennedy Luminati, MatrixMaxx Product Manager What are the next steps once you know what GDPR is? Officially start your security/compliance/privacy efforts This is your first step: Read about GDPR on the Matrix Group blog, and start to learn more. Track any efforts  Team meetings, staff meetings, webinars, research, actions. It is […]

The Life Changing Magic of Tidying Your Website: Part I

Last year, my husband and I read Marie Kondo’s “The Life-Changing Magic of Tidying Up: The Japanese Art of Decluttering and Organizing.“ To say this book was life changing isn’t an exaggeration. Besieged by clutter, we went about decluttering our books, clothes, papers, kitchen accessories, and on and on. We gave away over 1,000 books, I […]

Top 5 Ways to Keep Your Website Secure

I just came back from the annual convention of the Sheet Metal and Air Conditioning Contractors’ National Association (SMACNA) in beautiful Colorado Springs, Colorado. SMACNA asked me to talk about digital threats to businesses. A big threat is clearly the potential for a company’s website to be hacked. Even if a website doesn’t contain any […]