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GDPR: Do You Really Want to be Forgotten?

Guest post by Tanya Kennedy Luminati, MatrixMaxx Product Manager We’re almost two months past the GDPR deadline, and we’re all still alive! (Well, mostly.) Just because the deadline has come and passed doesn’t mean the fun is over, though. As I’m sure you’ve heard, California has a new GDPR-inspired privacy law coming down the pike, and many […]

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The Checkbox War is Over: How to Pick a New AMS Partner

I was talking to my friend Ben Muscolino at Benel Solutions. Ben’s company does netFORUM implementations and other AMS integrations. Matrix Group has several clients in common and we love working with Benel Solutions. Anyway, we were talking association management software (AMS) companies, how the space is pretty crowded, and how difficult it is for […]

An Executive Director’s Guide to Getting the Most Out of Your Next Conference

I recently had coffee with Carol Singer Neuvelt, Executive Director of NAEM. NAEM is a professional association that empowers corporate leaders to advance environmental stewardship, create safe and healthy workplaces, and promote global sustainability. Carol says that one of NAEM’s biggest member benefits is its peer-led educational program, during which members share what they’ve done at […]

What Does Digital Transformation Mean for an Association or Non-Profit?

What does digital transformation mean for an association or non-profit? What does this transformation look like? These were two of the questions posed by Teri Carden, Founder of ReviewMyAMS and organizer of AMS Fest 2017, held a couple of weeks ago in Chicago. AMS Fest is a conference devoted to bringing together Association Management Software […]

Why There is Still Room for a Small, Local Player in the AMS Space

Last month, some of the largest AMS (association management software) companies (YourMembership, Abila, Aptify and NimbleAMS) joined forces to create Community Brands, which they describe as “a powerful and unified family of brands and a connected eco-system of software and services to better serve associations, nonprofits and government entities.” One can quibble over whether or not […]

Members Want Curation and Insight from Their Associations – Part One

One of the best parts of my job is conducting user interviews. Nearly every Matrix Group project starts with a User Persona exercise where we interview staff to glean their most important target audiences. Then a team of Matrix Group staff interview people in each group. Whenever I can, I help conduct these interviews because […]

Should You Crowdsource the Session Topics at Your Next Conference?

Teri Carden, Founder of ReviewMyAMS, has a unique take on conference sessions. She crowdsources several of the sessions at AMS Fest. AMS Fest is an event that brings together AMS (association management software) vendors with association executives looking for a new AMS. It’s basically corporate speed dating. Teri held AMS Fest events in Chicago and […]

The Role of the C-Suite in Technology Planning and Implementation | www.thematrixfiles.net

The Role of the C-Suite in Technology

I had the honor of moderating a panel at this week’s annual conference of the American Society of Association Executives in Detroit, MI. The panel was titled, “The Role of the C-Suite in Technology” and featured 3 CEOs and 2 CIOs. Each panelist described his/her organization: mission, staff size, revenue, most important programs and key […]

Mining Your Membership Database for Business Intelligence

I had the pleasure of co-hosting a webinar on business intelligence with Wes Trochlil, President of Effective Database Management earlier this week. Wes is a terrific speaker, he runs a great association consulting practice, and I love that he’s passionate about business intelligence (BI). Wes speaks and blogs tirelessly about BI. His main message during […]