Category: CMS, E-Commerce, Integration and Mobile Apps

Getting Started with Twitter Spaces

I’m attending a lot of conferences these days. I’m also helping clients plan and execute a lot of conferences. All of them online, of course. One of the biggest questions […]

Should Virtual Conference Sessions Be Live or Pre-Recorded?
Posted on August 10, 2020
Non Dues-a-Palooza Virtual Bazaar Live I'm attending a lot of conferences these days. I'm also helping clients plan and execute a lot of conferences. All of them online, of course. One of the biggest questions being asked by meeting planners is: Should my educational sessions be live or pre-recorded? Live streamed at a [...]
Does Your Website Need Web Push Notifications?
Posted on June 5, 2018
alert bell on desktop computer Let's face it. As marketers, we're always wondering how to reach more people, get more opens and clicks, drive traffic, and get more conversions.
Mobile apps have been terrific at generating visits and conversions because of their ability to send push notifications to users. We've all gotten used to [...]
A Good Site Search Requires an Investment of Time and Money
Posted on February 2, 2018

I hear this a lot from prospects: Our website search sucks! It seems many organizations are in pain with search. Here’s the thing: a good site search requires an investment of time and money. This investment can be substantial and I think it’s worth it.

In many ways, Google [...]

A New CMS Won’t Fix Your Broken Web Strategy
Posted on January 16, 2018

I read a lot of RFPs (Requests For Proposals) for website redesigns, and I sit through a lot of demos and presentations. What strikes me is the number of projects where the focus is on the content management system, and not the goals and strategy of the project.

Why [...]

How to Have a Really Great Search on Your Website
Posted on August 25, 2017
We hear this a lot from people who manage websites and navigate websites, “the site search sucks!” So what can you do to make search not suck on your site?
Here at Matrix Group, we believe a good site search is the result of many things:
  • Good search technology. There are many products on [...]
The Life Changing Benefits of Google’s Primary Inbox
Posted on November 28, 2016
GoogleInboxsm I blogged recently that Matrix Group switched over to Google Apps. I have had a personal Gmail account for many years now and my family can't function without our shared family Google calendar. So now I have Gmail at work and I'm loving it. I especially love Gmail's inbox configurations. Here's how it [...]
Web Design Can and Should Be CMS-Agnostic (and why we love WordPress more and more)
Posted on January 22, 2016
webdev_sm Here at Matrix Group, we use a variety of platforms and frameworks to build client applications. On the content management system (CMS) side, we really like Sitefinity and WordPress for building websites, although we have worked with other platforms, including DNN, Expression Engine, and Kentico. WordPress has come a long way in [...]