Author: Joanna Pineda

What is the Best Content Management System For an Association Website?

I’m attending Non Dues-a-Palooza (NDAP) next week in Nashville, in person. NDAP is a conference devoted to helping associations and nonprofits increase their non-dues revenue by bringing together execs and […]

Why Journey Mapping is so Important to Creating Amazing Member Journeys
Posted on March 22, 2021
Member Journeys Matrix Group is working on an email signup project for a longtime client. This client wants to create an easier way for members and non-members to see all the newsletters the association has to offer, and easily subscribe to receive them. Some newsletters are open to the public, while others [...]
We Need to Bring Back the “Meet” in Meetings
Posted on March 12, 2021
During a kickoff meeting with a new BeSpeake client, I asked this question: What did not work during your annual meeting last year? Answer: While the education offerings were excellent, there were few opportunities for attendees to connect and network, and the few that did exist, were simple text chats. This client [...]
Lessons from Three Seasons of Virtual Meetings
Posted on January 4, 2021
virtual meeting Well, the pandemic that was supposed to last a couple of weeks has dragged on through the Spring, Summer and Fall. Nearly 10 months since stay at home orders were issued, what have we learned about virtual meetings and engagement?

Pre-Recorded Is Giving Way to Live

Early in the pandemic, [...]
Developing Markets for the U.S. Grains Council
Posted on December 5, 2020

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