How Matrix Group Ended up with Four Addresses In One Year

Clients, Partners and Friends, the Matrix Group address is changing. Again. We are imposing upon you, once more, to change your records so that correspondence, checks and everything else arrive at the proper place. Here’s the complicated story of how our one move generated three address changes. For 10 years, our address was 2711 Jefferson Davis […]

5 Reasons NOT to Rebrand Your Organization

In my last blog post, I discussed the 7 good reasons to rebrand your organization. But when does it NOT make sense to rebrand? Here’s what my friend Jane Barwis, CEO of BRG Communications, and I have to say about this topic. We recently did a webinar on rebranding because many of our clients are rebranding or thinking about […]

Don’t Reuse Passwords Already!

A couple of weeks ago, we had a security alert at the office. A client had called to say that a member reported a breach of the association’s website. Employees at a member company had each received an email with an attachment containing their username and password. A quick check showed that the information in […]