News

Sherrie Bakshi Promoted to Director of Marketing and Social Media at Matrix Group

July 06, 2012

Matrix Group, a leading web design and development agency in the Washington DC area, is pleased to announce the promotion of Sherrie Bakshi from Relationship Marketing Manager to Director of Marketing and Social Media.

As Director of Marketing and Social Media, she will oversee Matrix Group’s marketing and social media services and be instrumental in the growth of the department.  She will continue to work with clients on their marketing and social media strategies.

Sherrie joined Matrix Group in May 2009 as Communications Specialist. Since joining the agency, she has worked with a variety of clients, including Vistage-DC, Vistage-Baltimore and the National Association of Electrical Contractors, to establish and grow their social media and content strategies. 

She has also launched numerous marketing campaigns, managed branding and marketing for the Sheet Metal Contractors Association of Philadelphia and Vicinity, and  conducted trainings and webinars on best web writing practices and social media for many clients.

Under her leadership, Matrix Group was awarded the Hermes Award from the Association of Marketing and Communications Professionals and the Summit Creative Award for its annual holiday campaign and electronic holiday card.

Sherrie brings more than 10 years experience in public relations, e-marketing and social media. Her articles have been published in such prestigious outlets such as TangoDiva.com, PRSA's Tactics, PRSA ComPRhension Blog and Charleston Magazine.

She holds a Bachelor of Arts in Journalism from University of South Carolina-Columbia.