Want to deliver a member experience that is compelling and engaging for all of your members, regardless of member type, tenure and interests? Want to serve, nurture, and connect with your members in a deeper way to create loyalty and engagement like never before? Of course you do! But how do you make it happen?
Join Matrix Group CEO Joanna Pineda and ReviewMyAMS Founder and CEO Teri Carden for a webinar on October 16, 2018 as they share the secret sauce: developing detailed member journeys and acting on them. Defining these use cases will help you to craft a strategy to shape your member's journeys and determine the tools you need to act on them, from website, to emails, marketing automation, member-get-a-member campaigns, personalization, and more.
During the webinar, Joanna and Teri will share the goals, strategies, and tools to use to create member journeys for:
Longtime members who are unengaged
Encouraging a member to serve on a committee
New primary contact at a member organization
Getting your members to look at your products and services in a new way
Ready to develop some amazing member journeys and reignite member engagement? Let's do it!
As a CAE Approved Provider educational program related to the CAE exam content outline, this program may be applied for 1 credits toward your CAE application or renewal professional development requirements.
Note: This program is not endorsed, accredited, or affiliated with ASAE or the CAE program. Applicants may use any program that meets eligibility requirements in the specific timeframe towards the exam application or renewal. There are no specific individual courses required as part of the applications – selection of eligible education is up to the applicant based on his/her needs.