MatrixMaxx: The Analytics AMS

Any AMS can give you membership, meeting and store modules, but MatrixMaxx takes it one step further, providing you with the insight you need to make smarter decisions.

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MembershipMaxx™

LATEST RELEASE

19.2 is live!

This release features a Expanded Insights and Engagement Reporting, and other exciting features.

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MatrixMaxx News

MatrixMaxx 19.2 is Now Live, featuring Expanded Insights and Engagement Reporting

Jun 19, 2019

Matrix Group, a leading digital marketing and consulting agency in the Washington DC metro area, announces the release of MatrixMaxx 19.2, the latest version of its association management system (AMS).

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MatrixMaxx 19.1 is Now Live, featuring a Refreshed Intranet Design and BI Insights

Apr 17, 2019

Matrix Group, a leading digital marketing and consulting agency in the Washington DC metro area, announces the release of MatrixMaxx 19.1, the latest version of its association management system (AMS).

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MatrixMaxx 18.4 is Now Live

Dec 18, 2018

Matrix Group, a leading digital agency in the Washington DC metro area, announces the release of MatrixMaxx 18.4, the latest version of its association management system (AMS).

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AWPA represents makers of wire and wire products. Its member-facing pages hadn’t evolved in 8 years, yet an update from their previous AMS vendor was going to be very expensive. For the price of a basic front-end upgrade, AWPA implemented MatrixMaxx, getting a better member directory and event-registration experience in the process!

VISIT AWPA

ACGIH's research helps those working in industrial hygiene and occupational and environmental health. The organization’s member database was so old, it wouldn’t run on its PCs, so we redesigned the website, implemented MatrixMaxx, and fully integrated both systems. ACGIH also got an updated store for their signature publications and a user-friendly meeting registration system.

VISIT ACGIH

EBRI, a non-partisan organization whose research helps inform the development of employee benefit programs, was looking to rebrand its website. We proposed a total solution that would help EBRI manage its partners, donors, and members: a website redesign, a new membership database, and seamless integration between the two systems!

Visit EBRI

ACLA represents clinical laboratories across the U.S. ACLA came to us for some website updates and ended up with a website refresh and a new MatrixMaxx database. Today, they have insight into what member companies are doing, across all ACLA activities!

Visit ACLA

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Google Analytics with Your MatrixMaxx Membership Database

84 views • 8 months ago

With Google Analytics, you know a lot about your website traffic, like what’s driving traffic and what people are doing on your site. But the basic reports give you very little insight about WHO is visiting. The MatrixMaxx association management system (AMS) provides an answer to the 'who?' question by integrating our CRM component with Analytics. By setting special data-rich cookies upon user login, the membership database is able to provide Google with critical demographic data about who is visiting your website in aggregate.