Building the Executive AI Playbook: How AI Will Power Your Association into the Future
Please note: This event is exclusive to C-Suite Executives of Associations and Non-Profits.
In June 2024 alone, 230 million people used AI apps.
Since the advent of ChatGPT (a product that exploded OpenAI’s value to $80 billion), we have been subjected to a deluge of headlines and marketing hype about artificial intelligence changing the world as we know it.
When it comes to the association space, change is indeed on the horizon, but not in a way that should inspire fear.
In fact, if approached thoughtfully, artificial intelligence presents many opportunities to enhance member engagement, employee engagement, revenue, risk mitigation, and more.
Industry experts Joanna Pineda (Matrix Group International) and Heinan Landa (Optimal Networks) will host a workshop session exclusively for association executives to empower you to identify and seize these opportunities in a practical, actionable way.
This 2-hour event will include lunch, guided discussion, and networking.
Learning objectives include:
- How associations are using AI today
- Key risks and opportunities to explore
- How to incorporate AI into your strategic vision
Attendees will walk away with:
- A co-built playbook to guide their organization’s AI strategy in the near term
- Connections with 15 to 20 like-minded association executives
- A full belly!
Plus, you are welcome to come work from the Matrix Group office before the event, after the event, or both to make it an executive co-working day! We have fast internet and plenty of working space – both private and public.
Space is limited – Register Now!
About the Presenters
As CEO of Optimal Networks, Heinan Landa has been providing managed IT services—including a premier corporate cloud solution and business-focused strategic IT consulting—to hundreds of clients since 1991. After earning his BS and MS from Johns Hopkins and an MBA from Wharton, Heinan crafted Optimal’s business plan with heavy emphasis on corporate culture. He and the self-professed “Optimalites” use their high spirit to fuel a commitment to unwavering client service and technology guidance.
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Joanna Pineda is CEO and Chief Troublemaker of Matrix Group International, Inc., a digital agency that works primarily with associations and nonprofits to help them increase membership and generate revenue. Joanna’s staff and clients call her Chief Troublemaker because she likes to ask a lot of questions, think outside the box, question reality, and ask the hard questions so stuff gets done. She is passionate about the user experience, aka the member or customer journeys.
