The voice of the $130 billion electrical construction industry that brings power, light, and communication technology to buildings and communities across the U.S, the National Electrical Contractors Association (NECA) needed a mobile app to give members access to NECA news, articles, social media updates and videos.
NECA wanted its members to have access to NECA news and other resources on topics that supported contractors’ work quickly and easily from their mobile devices.
Matrix Group developed a mobile app that aggregates feeds from the NECA main site, foundation site, magazine site, the annual convention site, conference sites, Twitter feeds, YouTube channel, Flickr and blogs. Members can view articles, stories, social media updates and videos. Topics range from green construction to safety to labor relations.
“Through a series of interviews, webinars and surveys, we developed this new website to create consistency for all NECA content and develop new categories that were relevant to our members. The main goal was to incorporate online features that our members want and actually need, and to create a more usable website by making our content easier to find and use."
—Dan Walter, Chief Operating Officer for NECA
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