Matrix Group Blogs

CEO's Blog

Matrix Group CEO Joanna Pineda's insight on marketing, customer service, leadership,  technology and more.

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How Do You Compete with Free?

I love Audible, the audiobook app owned by Amazon. I have a monthly subscription because listening to audiobooks with my sons has transformed car rides, plane rides and folding laundry. I usually have extra credits available because it takes us forever to listen to an 8-hour book in 15-minute chunks. But this summer’s trips have […] The post How Do You Compete with Free? appeared first on The MatriX Files. Full Story

What REALLY Matters for Search Engine Optimization (SEO)

I do a lot of SEO consulting for clients. Clients want to know: how to optimize their websites for Google, how to drive more organic traffic to their sites, and what keywords they should focus on for optimization. At Matrix Group, we spend a lot of time on the mechanics of our client sites so […] The post What REALLY Matters for Search Engine Optimization (SEO) appeared first on The MatriX Files. Full Story

MatrixMaxx Blog

Tips and strategies on how to manage your membership and enhance the member experience.

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Who Should be in Charge of Your Membership Database Migration?

I get asked this question a lot by clients and prospects: CEOs and Executive Directors who are about to embark on a move to a new membership database want to know who should be in charge of the migration. My answer: Not IT. Create a small committee that includes membership, meetings and IT, maybe one more … Continue reading Who Should be in Charge of Your Membership Database Migration? → Full Story

The Best Membership Database for Trade Associations

If you work with or for an association, you know that a key difference in association types is whether the members are companies or individuals. Associations that have companies for members are typically called trade associations. While MatrixMaxx serves BOTH trade associations and professional societies, we have some unique features that specifically benefit trade associations. … Continue reading The Best Membership Database for Trade Associations → Full Story

Staff Blog

Design and development trends, tips on producing great websites and more from the Matrix staff!

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What is the Gutenberg WordPress Update?

On November 19, 2018, WordPress is set to revolutionize massive swathes of the internet with the introduction of its new editor called Gutenberg. While change can be scary, this update has a lot of promise in terms of new design … Continue reading → The post What is the Gutenberg WordPress Update? appeared first on snack o'clock. Full Story

New Privacy Features in WordPress 4.9.6 for GDPR Compliance

With the EU’s GDPR deadline looming large in everyone’s mind, WordPress has released Version 4.9.6, which includes several new privacy-related features to help WordPress site owners comply with GDPR regulations. Here’s a rundown of the new features: Comments WordPress has … Continue reading → The post New Privacy Features in WordPress 4.9.6 for GDPR Compliance appeared first on snack o'clock. Full Story