Episode 106 • 09/05/2024

Jeff De Cagna, EA at Foresight First LLC, on Association Boards and their Duty of Foresight

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What is foresight thinking, and how can it transform your association’s future? Is your association prepared for what might happen?

In this episode of Associations Thrive, host Joanna Pineda interviews Jeff De Cagna, Executive Advisor at Foresight First LLC.

Jeff discusses:

  • What foresight thinking is and what it is not.
  • How foresight thinking differs from strategic planning.
  • How foresight is not the same as a prediction or a forecast. Foresight represents anticipating and preparing for what could happen, not what will happen.
  • Why association boards have the duty of foresight.
  • How 5-7 years is the optimal window for foresight planning across industries, professions, and spaces.
  • Foresight is asking, “What could happen and how do we prepare the organization for it?”
  • Foresight is not an initiative – it’s a way of thinking.

References:

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About Associations Thrive

Associations Thrive podcast is hosted by Joanna Pineda, CEO & Chief Troublemaker at Matrix Group International. Joanna’s personal mission and the mission of Matrix Group is to help associations and nonprofits increase membership, generate revenue and thrive in the digital space. 

We believe that every association has a unique mission and unique story that demonstrates how they’re serving their members, impacting their industry, and ultimately changing the world. Every guest is an association Chief Executive, Executive Director or President. We’re here to help amplify their stories so all associations can learn and thrive, together.

If you and your organization have a great story,  apply to be on Associations Thrive!