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• client: National Park Foundation (NPF)
• project: Web Site
• url: http://www.nationalparks.org/
• awards:

  Interactive Media Awards 2007 - Outstanding Achievement Award, Non-profit

  Web Marketing Association 2008 - Standard of Excellence WebAward, Non-profit

Matrix Group Services:

• Web strategy to refocus the site on personal calls to action and donations
• Taxonomy to better integrate program themes
• Web site design
• Content Management System
• Interactive timeline of park philanthropy
• Content distribution across associated sites
• Viral marketing campaigns
• Sharing tools and links to social networking and bookmarking sites
• Web analytics and tracking to identify pages shared, visited, and exited
• Hosting and maintenance