- client: National Park Foundation (NPF)
- project: Web Site
- url: http://www.nationalparks.org/
- awards:
Interactive Media Awards 2007 - Outstanding Achievement Award, Non-profit
Web Marketing Association 2008 - Standard of Excellence WebAward, Non-profit
Matrix Group Services:
- Web strategy to refocus the site on personal calls to action and donations
- Taxonomy to better integrate program themes
- Web site design
- Content Management System
- Interactive timeline of park philanthropy
- Content distribution across associated sites
- Viral marketing campaigns
- Sharing tools and links to social networking and bookmarking sites
- Web analytics and tracking to identify pages shared, visited, and exited
- Hosting and maintenance
Why Matrix Group?
Matrix Group is a leading interactive agency providing Web design, development, association management software, and hosting services to associations and non-profits.
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